This year the challenge for tourism businesses is to keep up the momentum of 2012/13 and move forward with confidence. Working towards the targets set for 2020 we have our eyes on a bigger vision and a bigger prize; one that will bring economic prosperity, jobs and investment; one that positions tourism as a significant contributor to the local economy.
This programme includes a series of training courses, events, masterclasses, business insights, road shows and workshops that run throughout the year to help maximise tourism industry growth and to develop the visitor experience of our tourism offering. Over 3 million visitors come to Northern Ireland each year, generating £530 million for the local economy. The Next Level Industry Development Programme will help you get the most from this time of opportunity.