Activity Tourism in Northern Ireland is estimated to be worth £100million The activity industry has grown significantly since 1998 and today there are 214 private sector operators offering 42 activities.
NI has the potential to become a significant destination for outdoor activities. Activities support the Tourism Strategy for Northern Ireland by making better use of our natural resources and NITB’s corporate plan by delivering quality visitor experiences. It is a young and vibrant industry representing a confident NI.
Activity tourism is delivered through a service level agreement with Outdoor Recreation Northern Ireland who is responsible for industry engagement and development of activity specific website.
In terms of activity product priorities, the current focus is on adventure, walking, mountain biking, cycling and canoeing.
Northern Ireland Tourist Board
St Anne's Court, 59 North Street
BELFAST, BT1 1NB
Tel 028 9023 1221
Fax 028 9024 0960
Textphone 028 9044 1522
This is the industry site of the Northern Ireland Tourist Board. Click here to visit our consumer website, DiscoverNorthernIreland.com