Giro d’Italia 2014

Giro d’Italia 2014

Northern Ireland will host the opening stages of the Giro d’Italia in 2014. This annual multiple stage bicycle race is primarily held in Italy and along with the Tour de France and Vuelta a España, the Giro makes up cycling’s prestigious, three week-long Grand Tours.

The Grande Partenza or ‘Big Start’ of the Giro d’Italia will take place over three days from 9 - 11 May 2014 and involves routes in Belfast and Armagh before moving on to Dublin.

About the Giro d'Italia

First held in 1909, the Giro d’Italia is a long distance road bicycle stage race held for professional cyclists over a three week period in May and June annually.

The Giro is hosted primarily in Italy, with a tradition of the start of the race being held outside the country. The Giro is one of the three Grand Tours (the others being the Tour de France and the Vuelta a España), and is part of the UCI World Ranking calendar. It is considered to be second only to the Tour de France in terms of prestige in the cycling world.

The Giro is viewed around the world by a potential audience of 800 million, and 12.5 million people attended the Giro in 2011. The 2012 Giro was completed over 21 stages (three of which were in Denmark) and involved 22 teams with over 200 of the world’s best riders taking part.

Coming to Northern Ireland

Over 200 of the top professional cyclists from across the globe will be in Northern Ireland to take part and there will be a supporting programme of events and activities.

There will be three days of pre-race celebrations in Belfast, followed by spectacular opening stages in Northern Ireland before racing from Armagh to Dublin. After the opening three stages the cyclists will fly from Dublin to continue the race in Italy.

Giro d'Italia 2014 - It all starts here - Big Start Northern Ireland

The 2014 Giro d'Italia Official Promotional Video can be viewed here

Giro D'Italia Grande Partenza Route

Giro d’Italia Local Stakeholders Communications

Giro d’Italia Essential Guide

Giro d'Italia Big Start Toolkit

    1. Giro d'Italia Online Resources and DownloadsGuides & toolkits available for download 
    2. Freddie Forte Downloads
      .

Big Start Logo Usage Procedure

Permission to use the Big Start Logo needs to be given by NITB’s key partners, RCS and Shadetree Sports, the process to gain approval is explained below:

•  Initially request permission to use the logo with NITB’s Visitor Information Unit (028 9044 1512 or tidi@nitb.com), they will send you the low res version of the logo to allow a mock up of the logo’s placement to be completed.

•  When the mock up is ready send to NITB Visitor Information Unit (e-mail details will be given when low res logo sent).

•  NITB will send mock up for approval, please allow 72 hours turnaround for this during Monday to Friday.

•  NITB will advise if approval has been granted or feedback comments.  If approval given NITB will pass the high res version of logo for final placement.

•  Send the final proof to NITB with high res logo this will then be passed back to RCS and Shadetree for final approval, please allow 24 hours turnaround for this during Monday to Friday.

•  NITB will advise when final approval is given.

The logo should be placed on a white background and not used for commercial use. 

Big Start Logo, the only logo to be used in connection with the event.

 

Giro d'Italia Big Start 2014 Commercial Opportunities

Unique hospitality opportunities during the 2014 Giro d’Italia Big Start

Giro Merchandise Agent

G.M. di Gandini Maurizio & C. S.a.s.
Licenziatario Ufficiale Giro d'Italia
Viale Valganna, 16 - 21100 Varese
cell. +39 335 6029340

Tel.: +39 0332 235549               
Email: gandini@gm27.it gmgandini@pec.it
Website: www.gm27.it 

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